Blog Category: ImageMaking

Final 6 Degrees DVD and Poster

By Erika Goering,

Here are the final products for the National Geographic project.

The tree made of trash symbolizes the condition the world will be in if humans don’t change their ways. The world will deteriorate and the atmosphere will become alien. This will become the norm for future generations.

We can’t just dump all of our environmental problems on future generations. We need to make the change ourselves.


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DVDs & Posters

By Erika Goering,

One movie campaign that I immediately thought of was Food, Inc.


The use of visual pun (the barcode standing in as the cow’s spots) is both eye-catching and relevant to the message that food has been reduced to a product with utter (udder!! ha!) disregard to the integrity of the food itself in its natural state.

The saturated color in the image hits the viewer in the face while alluding to today’s food being hyper-saturated with artificial colors and preservatives. This DVD cover combines natural and artificial elements to create an uncomfortable feeling of being over-processed while not having a crowded composition.

I’ll be keeping these things in mind throughout this project.

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Final Book Covers

By Erika Goering,

Throughout this semester, I’ve been learning how to come up with concepts and use imagery to illustrate those concepts. I know it seems like a silly thing to be excited about, but I’d been having a lot of trouble with it before. I feel like I’m finally starting to get it. (Yay!!)

This process started out with a bunch of sketches. One of my mentors once referred to sketching as “getting the crappy ideas out to make room for the good ones.” But I never really appreciated sketching until the last couple of projects I did. It really does help get the crap out of my head and refine the better ideas I have.

Creating images from concepts will probably be a struggle of mine for a long time. But at least I’m starting to get better at it.

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Book Cover Process

By Erika Goering,

Needless to say, I came a long way in this project. I’m surprised at how quickly my ideas evolved. It’s only been a couple of weeks!

Here are my first round of sketches:


First digital idea:



Second digital idea, playing with formal similarities:


Refinement of that idea:


further refinement:



iPad screenshots:



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Seven Deadly Sins Pages

By Erika Goering,

…can be found here.

Since the server I’m supposed to put these pages on has mysteriously disappeared, I put them on my own server.

Update: The server is up! You can now find my Deadly Sins here on the KCAI server too.

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Deadly Sins Process: First Four

By Erika Goering,

The four so far: Envy, Sloth, Pride, and Wrath (More to come tomorrow.)

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Jimi Hendrix poster in progress

By Erika Goering,

The quote says “Knowledge speaks, but wisdom listens.”

I need to reshoot for a multitude of reasons:

  • transparencies are shiny (darn reflection!)
  • fire is hard to photograph
  • placement of the quote is hard to read with the curtain/scarf in the way.
  • maybe I need to add some more stuff? Like a microphone or something? Or a pill bottle?

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Symbol, Index, Icon

By Erika Goering,

In the right order. Haha.

Microphone. To symbolize my need to be heard and my ability to amplify ideas as a designer.

My various coffee Cups. Because of my growing addiction.

Apparently I make this face all the time. Because I'm perpetually confused.

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James Marshall Hendrix (1942-1970)

By Erika Goering,

It took me awhile to settle on a person to choose for my next Imagemaking project. But I finally narrowed it down to Jimi Hendrix. I admire his creativity and innovative nature. I especially like his unconventional (at the time) use of different effects to create a musical environment.

I chose him partially because we share a few things in common. We’re both multiracial, left-handed, and creative.

He lived a pretty crazy life, which ended tragically from a drug overdose. I sometimes wonder what the world would be like if he was still around. Music would probably be a lot different, as his techniques and styles would evolve throughout the decades…

As I do more research and discover more about him, I’m sure it will lead to some interesting discoveries. I’m looking forward to it.

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